We invite publishers, streamers, affiliates and marketing partners to join the Onluck affiliate programme as a commercial partnership opportunity. We offer a straightforward model that supports a range of partner types, and we work closely with affiliates to grow conversions while keeping compliance and player safety front of mind.
The programme is designed to create a mutually beneficial relationship: partners refer engaged customers and receive regular commissions while we gain a sustainable acquisition channel. We target long‑term value rather than short‑term volume, so arrangements focus on measurable player activity and responsible marketing.
We offer commercially standard commission models without fixed public rates on this page. Partners can discuss revenue share, CPA, or hybrid arrangements during onboarding to identify the best fit for their traffic and goals. Commission calculations are based on verified player activity and compliant referrals, and specific terms are set out in individual partner agreements.
All partners receive access to a partner dashboard with conversion and click reporting. Tracking is attribution‑focused and updated regularly so you can reconcile referrals and monitor performance. Monthly statements and a clear payment schedule are provided to ensure transparency in earnings and adjustments.
We supply a toolkit to simplify campaign setup and optimisation:
We aim to build ongoing, performance-driven partnerships. Regular reviews, promotional planning and open lines of communication help scale successful campaigns. Partners who grow high-quality traffic are considered for enhanced commercial terms and bespoke support. Where appropriate, On Luck works with affiliates to trial new creatives or regional campaigns on a limited basis to assess incremental value.
